Like most other people, I’ve been working on my resolutions and goals for the new year. Not just for myself, but obviously for Life in Local as well. From this year, we will be adopting a CAN DO approach to our goal of Empowering Local. Especially in the short-term rental (STR) industry, we see these 5 aspects as critical to success:
 
C- Creativity
A- Autonomy
N- Networking
D- Data
O- Online
 
Creativity helps you differentiate yourself from your competitors.
 
Autonomy can mean pushing back against proposed local regulations/bans, but it can also mean going against societal "norms" and doing your own 
 
Networking and working with other local businesses/individuals expands your business.
 
Data makes the world (and your business) go around- understand it and use it!
 
Online means doing business online, not just “being online” with a static web site or passively waiting for reservations through AirBNB (or waiting for customers to e-mail you).
 
If you want to see how our CAN DO approach can benefit you and your business, please visit here.